Guests

Designer and teacher, lives and works in Milano. In 1986 he started Univisual, a design studio specialising in the design of brands and identity systems, obtaining numerous international awards and recognitions. Former member of the National Board of Directors of Aiap and Expert of the Court of Milano on Trademark matters. Author of the book "Brand Identikit – Transforming a brand into a brand". Founder of the Campo Grafico Association, the namesake of the historical magazine, to preserve its cultural and documentary memory.

THE BRAND AS A LEVER FOR CORPORATE IDENTITY

23.10

Seminar with Gaetano Grizzanti, curated by AIAP
09:00–16:30 ADI Design Museum Open to the public and aimed at graphic designers and visual communication professionals*, the course will be dedicated to corporate branding and the development of identity systems for industries and service companies. A practical and critical meeting to deepen the role of the designer in the strategic and identity processes of an organization: from the relationship with the client to the construction of a coherent and effective Corporate Identity. Limited places, to have priority book by writing to aiap@aiap.it Cost: € 49, € 9 for AIAP members A certificate of participation will be issued. All info