Ospiti

Designer and teacher, lives and works in Milano. In 1986 he started Univisual, a design studio specialising in the design of brands and identity systems, obtaining numerous international awards and recognitions. Former member of the National Board of Directors of Aiap and Expert of the Court of Milano on Trademark matters. Author of the book "Brand Identikit – Transforming a brand into a brand". Founder of the Campo Grafico Association, the namesake of the historical magazine, to preserve its cultural and documentary memory.

THE BRAND AS A LEVER FOR CORPORATE IDENTITY

23.10

Seminar with Gaetano Grizzanti, curated by AIAP
09:00–16:30 ADI Design Museum Open to the public and addressed to graphic designers and visual communication professionals, the course is dedicated to corporate branding and identity systems for industry and service companies. A practical and critical session on the designer’s role in an organisation’s strategic and identity processes: from the relationship with the client to building a coherent, effective corporate identity. Places are limited. To be given priority, book at aiap@aiap.it Fee: €49, or €9 for AIAP members A certificate of attendance will be issued. Full details