Ospiti

15:30 ADI Design Museum   Italian graphics lives a unique and extraordinary paradox. On the one hand there is an overwhelming energy: classrooms full in design schools and festivals such as BIG that record everything sold out, a sign of a discipline in excellent health. On the other hand, young people are faced with precariousness, uncertainty and difficulty in entering the market, oscillating between disillusionment and catastrophism. There are those who see a permanent crisis and those who, on the contrary, recognize its extraordinary vitality.   To overcome this stalemate, the meeting promoted by ADCI compares the experience of three professionals. The goal is to attempt a synthesis through five keywords: Coraggio to dare and overcome traditional boundaries. Insofferenza towards the status quo and visual clichés. Transgression to break the rules and innovate. Enthusiasm as the engine of each new vision. Passione as a lifeblood to resist and impose itself.   An aptitude tool kit, even before being professional, to survive in the universe of contemporary visual cultures.